| Type of Material: | Thesis |
| Title: | Role of Services Marketing Mix on Purchase Intention A Study with Special Reference to Health Insurance Products among Unorganized Sector Workers |
| Researcher: | Ramamoorthy, R. |
| Guide: | Senthil Kumar, S.A. |
| Publisher: | Pondicherry University |
| Place: | Pondicherry |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
| 000 | 00000ntm a2200000ua 4500 | |
| 001 | 405742 | |
| 003 | IN-AhILN | |
| 005 | 2018-08-14 11:08:28 | |
| 008 | __ | 180814t####||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_405742 |
| 040 | __ | |aPNDI_605104|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aRamamoorthy, R.|eResearcher |
| 245 | __ | |aRole of Services Marketing Mix on Purchase Intention A Study with Special Reference to Health Insurance Products among Unorganized Sector Workers |
| 260 | __ | |aPondicherry|bPondicherry University |
| 502 | __ | |bPhD |
| 700 | __ | |aSenthil Kumar, S.A.|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/172310|yShodhganga |
| 905 | __ | |anotification |
User Feedback Comes Under This section.