| Type of Material: | Thesis |
| Title: | Brand loyality and marketing strategy for consumer non durables: A study of households in Punjab and Chandigarh |
| Researcher: | Vasudeva, Anupam |
| Guide: | Bhatia, B S |
| Department: | Department of Management |
| Publisher: | Punjabi University |
| Place: | Patiala |
| Year: | 2001 |
| Language: | English |
| Subject: | Social Sciences | Management | Management |
| Accession No: | vol 39 Issue 14 |
| Dissertation/Thesis Note: | PhD |
| 000 | 00000ntm a2200000ua 4500 | |
| 001 | 40133 | |
| 003 | IN-AhILN | |
| 005 | 2011-01-13 00:00:00 | |
| 008 | __ | 011231t2001||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_40133 |
| 040 | __ | |aPJBI_147002|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aVasudeva, Anupam|eResearcher |
| 110 | __ | |aDepartment of Management|bPunjabi University|dPatiala|eIn |
| 245 | __ | |aBrand loyality and marketing strategy for consumer non durables: A study of households in Punjab and Chandigarh |
| 260 | __ | |aPatiala|bPunjabi University|c2001 |
| 502 | __ | |bPhD |
| 650 | __ | |aManagement|2UGC |
| 653 | __ | |aSocial Sciences |
| 653 | __ | |aManagement |
| 700 | __ | |aBhatia, B S|eGuide |
| 852 | __ | |pvol 39 Issue 14 |
| 905 | __ | |anotification |
User Feedback Comes Under This section.