Title : Consumer behavior market dynamics and brand valuation in India

Type of Material: Thesis
Title: Consumer behavior market dynamics and brand valuation in India
Researcher: Ray, Saumen
Guide: Banerjee, Sharmila
Publisher: University of Calcutta
Place: Kolkata
Language: English
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_393593
040__|aCLCT_700073|dIN-AhILN
041__|aeng
100__|aRay, Saumen|eResearcher
245__|aConsumer behavior market dynamics and brand valuation in India
260__|aKolkata|bUniversity of Calcutta
502__|bPhD
700__|aBanerjee, Sharmila|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/157149|yShodhganga
905__|anotification

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