Title : Effectiveness of advertisements on buying behaviour An empirical study in health drinks market

Type of Material: Thesis
Title: Effectiveness of advertisements on buying behaviour An empirical study in health drinks market
Researcher: Parveen Roja, M.
Guide: Manimaran, S.
Publisher: Anna University
Place: Chennai
Language: English
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_379856
040__|aANNA_600025|dIN-AhILN
041__|aeng
100__|aParveen Roja, M.|eResearcher
245__|aEffectiveness of advertisements on buying behaviour An empirical study in health drinks market
260__|aChennai|bAnna University
502__|bPhD
700__|aManimaran, S.|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/141053|yShodhganga
905__|anotification

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