Title : Advertising effectiveness of electronic and print media a study of financial services sector

Type of Material: Thesis
Title: Advertising effectiveness of electronic and print media a study of financial services sector
Researcher: Tandon, Supriya
Guide: Singh, Bhawdeep
Publisher: Punjabi University
Place: Patiala
Language: English
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_373608
040__|aPJBI_147002|dIN-AhILN
041__|aeng
100__|aTandon, Supriya|eResearcher
245__|aAdvertising effectiveness of electronic and print media a study of financial services sector
260__|aPatiala|bPunjabi University
502__|bPhD
700__|aSingh, Bhawdeep|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/133576|yShodhganga
905__|anotification

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