| Type of Material: | Thesis |
| Title: | Effectiveness of word of mouth communication on brand equity of personal care products a study in erode district |
| Researcher: | Mubeen R |
| Guide: | Vasan M |
| Publisher: | Periyar University |
| Place: | Salem |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
| 000 | 00000ntm a2200000ua 4500 | |
| 001 | 373542 | |
| 003 | IN-AhILN | |
| 005 | 2018-08-14 08:15:40 | |
| 008 | __ | 180814t####||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_373542 |
| 040 | __ | |aPERU_636011|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aMubeen R|eResearcher |
| 245 | __ | |aEffectiveness of word of mouth communication on brand equity of personal care products a study in erode district |
| 260 | __ | |aSalem|bPeriyar University |
| 502 | __ | |bPhD |
| 700 | __ | |aVasan M|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/133498|yShodhganga |
| 905 | __ | |anotification |
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