| Type of Material: | Thesis |
| Title: | A study of consumer behaviour in purchasing durable products |
| Researcher: | Sudalayandi Pillai, M |
| Guide: | Nazer, M |
| Publisher: | Bharathidasan University |
| Place: | Tiruchirappalli |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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