| Type of Material: | Thesis |
| Title: | Product adoption behaviour a study with reference to select consumer durables |
| Researcher: | Chitra, K |
| Guide: | Chinnadurai, M |
| Publisher: | Bharathiar University |
| Place: | Coimbatore |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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