| Type of Material: | Thesis |
| Title: | Effectiveness of customer loyalty programs a study on select retailers in Bangalore and Mysore city |
| Researcher: | Aparna J. Varma |
| Guide: | Ramesh, H. N. |
| Publisher: | University of Mysore |
| Place: | Mysore |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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| 100 | __ | |aAparna J. Varma|eResearcher |
| 245 | __ | |aEffectiveness of customer loyalty programs a study on select retailers in Bangalore and Mysore city |
| 260 | __ | |aMysore|bUniversity of Mysore |
| 502 | __ | |bPhD |
| 700 | __ | |aRamesh, H. N.|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/93049|yShodhganga |
| 905 | __ | |anotification |
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