| Type of Material: | Thesis |
| Title: | A Study on The Impact of Market Segmentation On Women Consumer Buying Behaviour With Special Reference To Fast Moving Consumer Goods Cosmetics In Chennai |
| Researcher: | Chandrika.K |
| Guide: | Rajamohan.S |
| Publisher: | Mother Teresa Womens University |
| Place: | Kodaikanal |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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| 245 | __ | |aA Study on The Impact of Market Segmentation On Women Consumer Buying Behaviour With Special Reference To Fast Moving Consumer Goods Cosmetics In Chennai |
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| 502 | __ | |bPhD |
| 700 | __ | |aRajamohan.S|eGuide |
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| 905 | __ | |anotification |
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