| Type of Material: | Thesis |
| Title: | Effective marketing strategies for FMCG goods in rural markets of Mysore district Karnataka state India |
| Researcher: | Nagarathna, C. |
| Guide: | Hampanna, M. |
| Publisher: | Sri Krishnadevaraya University |
| Place: | Anantapur |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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