| Type of Material: | Thesis |
| Title: | Advertising on electronic media_ an analysis of its impact on buying behaviour_with special emphasis on television and internet advertising |
| Researcher: | Nagaraja, R |
| Guide: | Bakkappa, B |
| Publisher: | Kuvempu University |
| Place: | Shankaraghatta |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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| 001 | 328820 | |
| 003 | IN-AhILN | |
| 005 | 2018-08-14 04:49:41 | |
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| 035 | __ | |a(IN-AhILN)th_328820 |
| 040 | __ | |aKVMP_577451|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aNagaraja, R|eResearcher |
| 245 | __ | |aAdvertising on electronic media_ an analysis of its impact on buying behaviour_with special emphasis on television and internet advertising |
| 260 | __ | |aShankaraghatta|bKuvempu University |
| 502 | __ | |bPhD |
| 700 | __ | |aBakkappa, B|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/78893|yShodhganga |
| 905 | __ | |anotification |
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