Title : Brand failures An empirical study of consumer evaluations in emerging markets

Type of Material: Thesis
Title: Brand failures An empirical study of consumer evaluations in emerging markets
Researcher: FARZANA GULZAR
Guide: Manhas P.S
Publisher: University of Jammu
Place: Jammu and Kashmir
Language: English
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_328381
040__|aJAMU_180004|dIN-AhILN
041__|aeng
100__|aFARZANA GULZAR|eResearcher
245__|aBrand failures An empirical study of consumer evaluations in emerging markets
260__|aJammu and Kashmir|bUniversity of Jammu
502__|bPhD
700__|aManhas P.S|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/78387|yShodhganga
905__|anotification

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