Title : A study on the impact of sales promotion on brand choice A study of sales promotion schemes of selected household products with special reference to Gujarat state

Type of Material: Thesis
Title: A study on the impact of sales promotion on brand choice A study of sales promotion schemes of selected household products with special reference to Gujarat state
Researcher: Dubey, Jayashree
Guide: Patel, Rajnikant P
Publisher: Sardar Patel University
Place: Vallabh Vidyanagar
Language: English
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_326134
040__|aSPUN_388120|dIN-AhILN
041__|aeng
100__|aDubey, Jayashree|eResearcher
245__|aA study on the impact of sales promotion on brand choice A study of sales promotion schemes of selected household products with special reference to Gujarat state
260__|aVallabh Vidyanagar|bSardar Patel University
502__|bPhD
700__|aPatel, Rajnikant P|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/75650|yShodhganga
905__|anotification

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