| Type of Material: | Thesis |
| Title: | A study of advertising effectiveness on the investors behaviour with special reference to mutual fund |
| Researcher: | Dogra, Satish Kumar |
| Guide: | Pandey, Manas |
| Publisher: | V. B. S. Purvanchal University |
| Place: | Jaunpur |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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