| Type of Material: | Thesis |
| Title: | Integrating the crm strategies for organised fmcg retail units in chennai district towards customer loyalty |
| Researcher: | Sathishkumar S |
| Guide: | Kannan K V |
| Publisher: | Periyar University |
| Place: | Salem |
| Year: | 2015-10-16 |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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| 245 | __ | |aIntegrating the crm strategies for organised fmcg retail units in chennai district towards customer loyalty |
| 260 | __ | |aSalem|bPeriyar University|c2015-10-16 |
| 502 | __ | |bPhD |
| 700 | __ | |aKannan K V|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/51218|yShodhganga |
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