Title : Study of advertising strategies of the telecom industry and the role of advertising in building brands and brand management

Type of Material: Thesis
Title: Study of advertising strategies of the telecom industry and the role of advertising in building brands and brand management
Researcher: Jagtiani Neha Sanjay
Guide: Hattangadi, Vidya
Publisher: SNDT Womens University
Place: Mumbai
Year: 2015-07-15
Language: English
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_301661
040__|aSNDT_400020|dIN-AhILN
041__|aeng
100__|aJagtiani Neha Sanjay|eResearcher
245__|aStudy of advertising strategies of the telecom industry and the role of advertising in building brands and brand management
260__|aMumbai|bSNDT Womens University|c2015-07-15
502__|bPhD
700__|aHattangadi, Vidya|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/45126|yShodhganga
905__|anotification

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