Title : An analytical study on customer based brand equity for global and Indian brands in Indian market

Type of Material: Thesis
Title: An analytical study on customer based brand equity for global and Indian brands in Indian market
Researcher: Choudhury, Smritishikha
Guide: Pathak, Rinalini Kakati
Publisher: Gauhati University
Place: Guwahati
Year: 2014-11-13
Language: English
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_288609
040__|aGHTI_781014|dIN-AhILN
041__|aeng
100__|aChoudhury, Smritishikha|eResearcher
245__|aAn analytical study on customer based brand equity for global and Indian brands in Indian market
260__|aGuwahati|bGauhati University|c2014-11-13
502__|bPhD
700__|aPathak, Rinalini Kakati|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/27926|yShodhganga
905__|anotification

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