| Type of Material: | Thesis |
| Title: | Consumer Perception About Promotional Strategies Adopted by Marketers A Study with Reference to Fast Moving Consumer Goods in Kerala |
| Researcher: | Krishna Kumar K M |
| Guide: | Muraleedharan K P |
| Publisher: | University of Calicut |
| Place: | Kozhikode |
| Year: | 2014-07-03 |
| Language: | English |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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| 003 | IN-AhILN | |
| 005 | 2018-08-14 01:36:18 | |
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| 035 | __ | |a(IN-AhILN)th_283435 |
| 040 | __ | |aCALI_673635|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aKrishna Kumar K M|eResearcher |
| 245 | __ | |aConsumer Perception About Promotional Strategies Adopted by Marketers A Study with Reference to Fast Moving Consumer Goods in Kerala |
| 260 | __ | |aKozhikode|bUniversity of Calicut|c2014-07-03 |
| 502 | __ | |bPhD |
| 700 | __ | |aMuraleedharan K P|eGuide |
| 856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/20113|yShodhganga |
| 905 | __ | |anotification |
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