Title : The influence of media on consumer behaviour: an examination of the role of newspaper, cinema, theatre, television and internet

Type of Material: Thesis
Title: The influence of media on consumer behaviour: an examination of the role of newspaper, cinema, theatre, television and internet
Researcher: Sushanth P J
Guide: Nair, D Prabhakaran
Publisher: University of Calicut
Place: Kozhikode
Year: 2013-11-14
Language: English
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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040__|aCALI_673635|dIN-AhILN
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100__|aSushanth P J|eResearcher
245__|aThe influence of media on consumer behaviour: an examination of the role of newspaper, cinema, theatre, television and internet
260__|aKozhikode|bUniversity of Calicut|c2013-11-14
502__|bPhD
700__|aNair, D Prabhakaran|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/13009|yShodhganga
905__|anotification

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