| Type of Material: | Thesis |
| Title: | Influence of brand equity on the purchase intention towards domestic and foreign brands of cosmetics |
| Researcher: | K., Smisha |
| Guide: | Pillai, Vijaya |
| Department: | Faculty of Commerce and Management Studies |
| Publisher: | University of Calicut, Kozhikode |
| Place: | Kozhikode |
| Year: | 22/08/2017 |
| Language: | English |
| Subject: | Commerce |
| Dissertation/Thesis Note: | PhD |
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| 001 | 275342 | |
| 003 | IN-AhILN | |
| 005 | 2018-02-23 07:02:43 | |
| 008 | __ | 180223t2017||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_275342 |
| 040 | __ | |aCALI_673635|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aK., Smisha|eResearcher |
| 110 | __ | |aFaculty of Commerce and Management Studies|bUniversity of Calicut, Kozhikode|dKozhikode |
| 245 | __ | |aInfluence of brand equity on the purchase intention towards domestic and foreign brands of cosmetics |
| 260 | __ | |aKozhikode|bUniversity of Calicut, Kozhikode|c22/08/2017 |
| 502 | __ | |bPhD |
| 653 | __ | |aCommerce |
| 700 | __ | |aPillai, Vijaya|eGuide |
| 905 | __ | |anotification |
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