Title : A study on the relationship marketing orientation of commercial banks in Kerala

Type of Material: Thesis
Title: A study on the relationship marketing orientation of commercial banks in Kerala
Researcher: Ramya, Krishnan, M
Guide: Josheph, M, A
Department: Faculty of Commerce
Publisher: University of Calcutta, Kolkata
Place: Kolkata
Year: 2016
Language: English
Subject: Relationship
Marketing
Commercial Bank
Kerala
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_272276
040__|aCLCT_700073|dIN-AhILN
041__|aeng
100__|aRamya, Krishnan, M|eResearcher
110__|aFaculty of Commerce|bUniversity of Calcutta, Kolkata|dKolkata
245__|aA study on the relationship marketing orientation of commercial banks in Kerala
260__|aKolkata|bUniversity of Calcutta, Kolkata|c2016
502__|bPhD
653__|aRelationship
653__|aMarketing
653__|aCommercial Bank
653__|aKerala
700__|aJosheph, M, A|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/140026|yShodhganga
905__|anotification

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