| Type of Material: | Thesis |
| Title: | Marketing of professional services: a case study of advertising agencies' services |
| Researcher: | Jain, Ramesh |
| Guide: | Pathak, R D |
| Department: | Department of Marketing Management |
| Publisher: | Devi Ahilya Vishwavidyalaya |
| Place: | Indore |
| Year: | 1995 |
| Language: | English |
| Subject: | Social Sciences | Management |
| Dissertation/Thesis Note: | PhD |
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