| Type of Material: | Thesis |
| Title: | Marketing strategies of lic in Kerala |
| Researcher: | Lakshmanan, M P |
| Guide: | Harikumar, P N |
| Department: | K. G. College |
| Publisher: | Mahatma Gandhi University, Kottayam |
| Place: | Kottayam |
| Year: | 2015 |
| Language: | English |
| Subject: | Commerce | Marketing strategies |
| Dissertation/Thesis Note: | PhD |
| Fulltext: | Shodhganga |
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