| Type of Material: | Thesis |
| Title: | Services marketing mix-a comparative study of the perceptions of buyers and sellers of life insurance products in South Odisha |
| Researcher: | Dash, Ganesh |
| Guide: | Khan, Basheer Ahmed |
| Department: | Department of Management Studies |
| Publisher: | Pondicherry University, Puducherry |
| Place: | Pondicherry |
| Year: | 2012 |
| Language: | English |
| Subject: | Management Studies | Marketing Services | Buyers perceptions | Life Insurance Products | South Odisha |
| Dissertation/Thesis Note: | PhD |
| 000 | 00000ntm a2200000ua 4500 | |
| 001 | 264362 | |
| 003 | IN-AhILN | |
| 005 | 2014-02-14 09:34:14 | |
| 008 | __ | 140214t2012||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_264362 |
| 040 | __ | |aPNDI_605104|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aDash, Ganesh|eResearcher |
| 110 | __ | |aDepartment of Management Studies|bPondicherry University, Puducherry|dPondicherry |
| 245 | __ | |aServices marketing mix-a comparative study of the perceptions of buyers and sellers of life insurance products in South Odisha |
| 260 | __ | |aPondicherry|bPondicherry University, Puducherry|c2012 |
| 502 | __ | |bPhD |
| 518 | __ | |oDate of Notification|d2012-10 |
| 653 | __ | |aManagement Studies |
| 653 | __ | |aMarketing Services |
| 653 | __ | |aBuyers perceptions |
| 653 | __ | |aLife Insurance Products |
| 653 | __ | |aSouth Odisha |
| 700 | __ | |aKhan, Basheer Ahmed|eGuide |
| 905 | __ | |anotification |
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