Title : A COMPARATIVE ANALYSIS OF MARKETING OF BANKING SERVICES IN INDIA WITH SPECIAL REFERENCE TO PRIVATE vs PUBLIC SECTOR BANKS

Type of Material: Thesis
Title: A COMPARATIVE ANALYSIS OF MARKETING OF BANKING SERVICES IN INDIA WITH SPECIAL REFERENCE TO PRIVATE vs PUBLIC SECTOR BANKS
Researcher: Jain, Natika P.
Guide: Dani, L. M.
Department: Faculty of Commerce and Management
Publisher: Shri Jagdishprasad Jhabarmal Tibarewala University
Place: Jhunjhunu
Year: 2012
Language: English
Subject: Marketing analysis
Public sector banks
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_259828
040__|aJJTU_333001|dIN-AhILN
041__|aeng
100__|aJain, Natika P.|eResearcher
110__|aFaculty of Commerce and Management|bShri Jagdishprasad Jhabarmal Tibarewala University|dJhunjhunu
245__|aA COMPARATIVE ANALYSIS OF MARKETING OF BANKING SERVICES IN INDIA WITH SPECIAL REFERENCE TO PRIVATE vs PUBLIC SECTOR BANKS
260__|aJhunjhunu|bShri Jagdishprasad Jhabarmal Tibarewala University|c2012
502__|bPhD
518__|oDate of Notification|d2012
520__|aThe world of banking has assumed a new dimension at dawn of the 21st century with the advent of tech banking, thereby lending the industry a stamp of universality. In general, banking may be classified as retail and corporate banking.newl
653__|aMarketing analysis
653__|aPublic sector banks
700__|aDani, L. M.|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/6893|yShodhganga
905__|anotification

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