Type of Material: | Thesis |
Title: | A COMPARATIVE ANALYSIS OF MARKETING OF BANKING SERVICES IN INDIA WITH SPECIAL REFERENCE TO PRIVATE vs PUBLIC SECTOR BANKS |
Researcher: | Jain, Natika P. |
Guide: | Dani, L. M. |
Department: | Faculty of Commerce and Management |
Publisher: | Shri Jagdishprasad Jhabarmal Tibarewala University |
Place: | Jhunjhunu |
Year: | 2012 |
Language: | English |
Subject: | Marketing analysis | Public sector banks |
Dissertation/Thesis Note: | PhD |
Fulltext: | Shodhganga |
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035 | __ | |a(IN-AhILN)th_259828 |
040 | __ | |aJJTU_333001|dIN-AhILN |
041 | __ | |aeng |
100 | __ | |aJain, Natika P.|eResearcher |
110 | __ | |aFaculty of Commerce and Management|bShri Jagdishprasad Jhabarmal Tibarewala University|dJhunjhunu |
245 | __ | |aA COMPARATIVE ANALYSIS OF MARKETING OF BANKING SERVICES IN INDIA WITH SPECIAL REFERENCE TO PRIVATE vs PUBLIC SECTOR BANKS |
260 | __ | |aJhunjhunu|bShri Jagdishprasad Jhabarmal Tibarewala University|c2012 |
502 | __ | |bPhD |
518 | __ | |oDate of Notification|d2012 |
520 | __ | |aThe world of banking has assumed a new dimension at dawn of the 21st century with the advent of tech banking, thereby lending the industry a stamp of universality. In general, banking may be classified as retail and corporate banking.newl |
653 | __ | |aMarketing analysis |
653 | __ | |aPublic sector banks |
700 | __ | |aDani, L. M.|eGuide |
856 | __ | |uhttp://shodhganga.inflibnet.ac.in/handle/10603/6893|yShodhganga |
905 | __ | |anotification |
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