Title : A study of buying motives and their effects on consumer behaviour in the cellular market of selected international companies

Type of Material: Thesis
Title: A study of buying motives and their effects on consumer behaviour in the cellular market of selected international companies
Researcher: Karamian, Hamid
Guide: Lawrence, M D
Department: Department of Commerce
Publisher: University of Pune
Place: Pune
Year: 2007
Language: English
Subject: Commerce
Buying Motives
Consumer Behaviour
Cellular Market
International Companies
Commerce
Dissertation/Thesis Note: PhD
Fulltext: Shodhganga

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035__|a(IN-AhILN)th_254565
040__|aPUNE_411007|dIN-AhILN
041__|aeng
100__|aKaramian, Hamid|eResearcher
110__|aDepartment of Commerce|bUniversity of Pune|dPune
245__|aA study of buying motives and their effects on consumer behaviour in the cellular market of selected international companies
260__|aPune|bUniversity of Pune|c2007
502__|bPhD
518__|oDate of Notification|d2007-06
520__|aAs the mobile phone industry has reached the target of securing its second billion subscribers, the demand for a new generation of handsets with different features have forced manufacturer to pay much closer attention to their device portfolios .So with
650__|aCommerce|2UGC
653__|aCommerce
653__|aBuying Motives
653__|aConsumer Behaviour
653__|aCellular Market
653__|aInternational Companies
700__|aLawrence, M D|eGuide
856__|uhttp://shodhganga.inflibnet.ac.in/handle/10603/3760|yShodhganga
905__|anotification

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