Title : Relationship marketing strategies and its impact on brand image and future sales in mid size car segment

Type of Material: Thesis
Title: Relationship marketing strategies and its impact on brand image and future sales in mid size car segment
Researcher: Singh, Etinder Pal
Guide: Chawla, A S
Batra, G S
Department: School of Management Studies
Publisher: Punjabi University
Place: Patiala
Year: 2006
Language: English
Subject: Management studies
Business studies
Marketing strategies
Relationship
Dissertation/Thesis Note: PhD

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035__|a(IN-AhILN)th_249297
040__|aPJBI_147002|dIN-AhILN
041__|aeng
100__|aSingh, Etinder Pal|eResearcher
110__|aSchool of Management Studies|bPunjabi University|dPatiala
245__|aRelationship marketing strategies and its impact on brand image and future sales in mid size car segment
260__|aPatiala|bPunjabi University|c2006
502__|bPhD
653__|aManagement studies
653__|aBusiness studies
653__|aMarketing strategies
653__|aRelationship
700__|aChawla, A S|eGuide
700__|aBatra, G S|eGuide
905__|anotification

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