Type of Material: | Thesis |
Title: | A cricitial evaluation on marketing strategies of pharmaceutical organisation of India a case study of some selected pharmactutical companies with reference to OTC over the counter drugs and branded formulation |
Researcher: | Mishra, Saurabh |
Guide: | Sarkar, A K |
Department: | Department of Business Management |
Publisher: | Mahatma Jyotiba Phule Rohilkhand University |
Place: | Bareilly |
Year: | 2009 |
Language: | English |
Subject: | Business management | Management | Marketing strategies | Pharmaceutical organisation |
Dissertation/Thesis Note: | PhD |
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100 | __ | |aMishra, Saurabh|eResearcher |
110 | __ | |aDepartment of Business Management|bMahatma Jyotiba Phule Rohilkhand University|dBareilly |
245 | __ | |aA cricitial evaluation on marketing strategies of pharmaceutical organisation of India a case study of some selected pharmactutical companies with reference to OTC over the counter drugs and branded formulation |
260 | __ | |aBareilly|bMahatma Jyotiba Phule Rohilkhand University|c2009 |
502 | __ | |bPhD |
653 | __ | |aBusiness management |
653 | __ | |aManagement |
653 | __ | |aMarketing strategies |
653 | __ | |aPharmaceutical organisation |
700 | __ | |aSarkar, A K|eGuide |
905 | __ | |anotification |
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