Type of Material: | Thesis |
Title: | Marketing strategies for IT enabled banking services: a study of scheduled commercial banks |
Researcher: | Bhardwaj, Aparna |
Guide: | Bedi, S K |
Department: | Department of Management Sciences |
Publisher: | Maharshi Dayanand University |
Place: | Rohtak |
Year: | 2011 |
Language: | English |
Subject: | Management | Banking services | Marketing strategies |
Dissertation/Thesis Note: | PhD |
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100 | __ | |aBhardwaj, Aparna|eResearcher |
110 | __ | |aDepartment of Management Sciences|bMaharshi Dayanand University|dRohtak |
245 | __ | |aMarketing strategies for IT enabled banking services: a study of scheduled commercial banks |
260 | __ | |aRohtak|bMaharshi Dayanand University|c2011 |
502 | __ | |bPhD |
653 | __ | |aManagement |
653 | __ | |aBanking services |
653 | __ | |aMarketing strategies |
700 | __ | |aBedi, S K|eGuide |
905 | __ | |anotification |
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