| Type of Material: | Thesis |
| Title: | Impact of TV advertisements on buying behaviour: an empirical study |
| Researcher: | Sharma, Ruchi |
| Guide: | Kumar, Vinod |
| Department: | Haryana School of Business |
| Publisher: | Guru Jambheshwar University of Science & Technology |
| Place: | Hisar |
| Year: | 2009 |
| Language: | English |
| Subject: | Advertisement | Consumer Behaviour |
| Dissertation/Thesis Note: | PhD |
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| 001 | 241455 | |
| 003 | IN-AhILN | |
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| 040 | __ | |aGJUH_125001|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aSharma, Ruchi|eResearcher |
| 110 | __ | |aHaryana School of Business|bGuru Jambheshwar University of Science & Technology|dHisar |
| 245 | __ | |aImpact of TV advertisements on buying behaviour: an empirical study |
| 260 | __ | |aHisar|bGuru Jambheshwar University of Science & Technology|c2009 |
| 502 | __ | |bPhD |
| 653 | __ | |aAdvertisement |
| 653 | __ | |aConsumer Behaviour |
| 700 | __ | |aKumar, Vinod|eGuide |
| 905 | __ | |anotification |
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