| Type of Material: | Thesis |
| Title: | A study of the effectiveness of synergic combinations of music and humour in advertisements |
| Researcher: | Madhuri Srinivas, Y |
| Guide: | Mohd, Abbas Ali |
| Department: | Department of Management Science |
| Publisher: | Jawaharlal Nehru Technological University |
| Place: | Hyderabad |
| Year: | 2010 |
| Language: | English |
| Subject: | Management | Advertisements |
| Dissertation/Thesis Note: | PhD |
| 000 | 00000ntm a2200000ua 4500 | |
| 001 | 240004 | |
| 003 | IN-AhILN | |
| 005 | 2011-11-01 10:07:05 | |
| 008 | __ | 111101t2010||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_240004 |
| 040 | __ | |aJNTU_500028|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aMadhuri Srinivas, Y|eResearcher |
| 110 | __ | |aDepartment of Management Science|bJawaharlal Nehru Technological University, Hyderabad|dHyderabad |
| 245 | __ | |aA study of the effectiveness of synergic combinations of music and humour in advertisements |
| 260 | __ | |aHyderabad|bJawaharlal Nehru Technological University|c2010 |
| 502 | __ | |bPhD |
| 653 | __ | |aManagement |
| 653 | __ | |aAdvertisements |
| 700 | __ | |aMohd, Abbas Ali|eGuide |
| 905 | __ | |anotification |
User Feedback Comes Under This section.