| Type of Material: | Thesis |
| Title: | A study of product placement in the context of India with special reference to Hindi movies and TV serials |
| Researcher: | Munshi, Meeta Amar |
| Guide: | Achuthan, Sarla |
| Department: | Department of Management |
| Publisher: | Gujarat University |
| Place: | Ahmedabad |
| Year: | 2011 |
| Language: | English |
| Subject: | Management | Marketing Management | Management |
| Dissertation/Thesis Note: | PhD |
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| 001 | 239221 | |
| 003 | IN-AhILN | |
| 005 | 2011-09-30 01:05:02 | |
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| 040 | __ | |aGJUL_380009|dIN-AhILN |
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| 100 | __ | |aMunshi, Meeta Amar|eResearcher |
| 110 | __ | |aDepartment of Management|bGujarat University|dAhmedabad |
| 245 | __ | |aA study of product placement in the context of India with special reference to Hindi movies and TV serials |
| 260 | __ | |aAhmedabad|bGujarat University|c2011 |
| 502 | __ | |bPhD |
| 650 | __ | |aManagement|2UGC |
| 653 | __ | |aManagement |
| 653 | __ | |aMarketing Management |
| 700 | __ | |aAchuthan, Sarla|eGuide |
| 905 | __ | |anotification |
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