| Type of Material: | Thesis |
| Title: | Testing advertising copy:Psychological scoring of press advertisements of selected brands of tooth pastes |
| Researcher: | Mathur, Navin |
| Department: | Department of Commerce |
| Publisher: | University of Rajasthan |
| Place: | Jaipur |
| Year: | 1985 |
| Language: | English |
| Subject: | Commerce | Commerce |
| Dissertation/Thesis Note: | PhD |
| 000 | 00000ntm a2200000ua 4500 | |
| 001 | 224764 | |
| 003 | IN-AhILN | |
| 005 | 2011-01-13 00:00:00 | |
| 008 | __ | 851231t1985||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_224764 |
| 040 | __ | |aRJTN_302004|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aMathur, Navin|eResearcher |
| 110 | __ | |aDepartment of Commerce|bUniversity of Rajasthan|dJaipur|eIN |
| 245 | __ | |aTesting advertising copy:Psychological scoring of press advertisements of selected brands of tooth pastes |
| 260 | __ | |aJaipur|bUniversity of Rajasthan|c1985 |
| 502 | __ | |bPhD |
| 650 | __ | |aCommerce|2UGC |
| 653 | __ | |aCommerce |
| 905 | __ | |anotification |
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