| Type of Material: | Thesis |
| Title: | A study on the impact of television commercials and their influence on the buying behaviour of urban women |
| Researcher: | Kavitha, G |
| Guide: | Perinbam, J Raja Paul |
| Department: | Department of Journalism and Mass Comunication |
| Publisher: | Anna University |
| Place: | Madras |
| Year: | 2008 |
| Language: | English |
| Subject: | Journalism & Mass Communication |
| Dissertation/Thesis Note: | PhD |
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| 001 | 218812 | |
| 003 | IN-AhILN | |
| 005 | 2011-01-13 00:00:00 | |
| 008 | __ | 081231t2008||||ii#||||g|m||||||||||eng|| |
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| 040 | __ | |aANNA_600025|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aKavitha, G|eResearcher |
| 110 | __ | |aDepartment of Journalism and Mass Comunication|bAnna University|dChennai|eIN |
| 245 | __ | |aA study on the impact of television commercials and their influence on the buying behaviour of urban women |
| 260 | __ | |aMadras|bAnna University|c2008 |
| 502 | __ | |bPhD |
| 653 | __ | |aJournalism & Mass Communication |
| 700 | __ | |aPerinbam, J Raja Paul|eGuide |
| 905 | __ | |anotification |
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