Title : Impact of advertising on consumers: a comparative study of rural and urban consumers

Type of Material: Thesis
Title: Impact of advertising on consumers: a comparative study of rural and urban consumers
Researcher: Dhaka, Ajay
Guide: Bansal, Harbhajan
Department: Department of Management
Publisher: Guru Jambheshwar University of Science & Technology
Place: Hisar
Year: 2007
Language: Arabic
Subject: Management
Advertising
Rural Consumers
Urban Consumers
Management
Dissertation/Thesis Note: PhD

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035__|a(IN-AhILN)th_211271
040__|aGJUH_125001|dIN-AhILN
041__|aara
100__|aDhaka, Ajay|eResearcher
110__|aDepartment of Management|bGuru Jambheshwar University of Science & Technology|dHisar
245__|aImpact of advertising on consumers: a comparative study of rural and urban consumers
260__|aHisar|bGuru Jambheshwar University of Science & Technology|c2007
502__|bPhD
518__|oDate of Notification|d2007-04
650__|aManagement|2UGC
653__|aManagement
653__|aAdvertising
653__|aRural Consumers
653__|aUrban Consumers
700__|aBansal, Harbhajan|eGuide
905__|anotification

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