Title : Impact of sales promotion on brand choice: A Styudy of sales promotion schemes of selected household products with special reference to Gujarat state

Type of Material: Thesis
Title: Impact of sales promotion on brand choice: A Styudy of sales promotion schemes of selected household products with special reference to Gujarat state
Researcher: Dubey, Jayshee
Guide: Patel, Rajnikant P
Department: Department of Manegement
Publisher: Sardar Patel University
Place: Vallabh Vidyanagar
Year: 2008
Language: English
Subject: Management
Dissertation/Thesis Note: PhD

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035__|a(IN-AhILN)th_209472
040__|aSPUN_388120|dIN-AhILN
041__|aeng
100__|aDubey, Jayshee|eResearcher
110__|aDepartment of Manegement|bSardar Patel University|dVallabh Vidyanagar|eIN
245__|aImpact of sales promotion on brand choice: A Styudy of sales promotion schemes of selected household products with special reference to Gujarat state
260__|aVallabh Vidyanagar|bSardar Patel University|c2008
502__|bPhD
653__|aManagement
700__|aPatel, Rajnikant P|eGuide
905__|anotification

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