| Type of Material: | Thesis |
| Title: | Dimensions of advertising appeal-An exploratory study |
| Researcher: | Jain, Versa |
| Guide: | Ghar, Santosh |
| Department: | Department of Management |
| Publisher: | Devi Ahilya Vishwavidyalaya |
| Place: | Indore |
| Year: | 2007 |
| Language: | English |
| Subject: | Management | Management |
| Dissertation/Thesis Note: | PhD |
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| 100 | __ | |aJain, Versa|eResearcher |
| 110 | __ | |aDepartment of Management|bDevi Ahilya Vishwavidyalaya|dIndore |
| 245 | __ | |aDimensions of advertising appeal-An exploratory study |
| 260 | __ | |aIndore|bDevi Ahilya Vishwavidyalaya|c2007 |
| 502 | __ | |bPhD |
| 650 | __ | |aManagement|2UGC |
| 653 | __ | |aManagement |
| 700 | __ | |aGhar, Santosh|eGuide |
| 905 | __ | |anotification |
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