| Type of Material: | Thesis |
| Title: | Measuring the perception of viewers towards TV commercials: A comparative study of Iranian and Indian audience |
| Researcher: | Fataneh, Yarahmadi |
| Department: | Department of Business Administration |
| Publisher: | Aligarh Muslim University |
| Place: | Aligarh |
| Year: | 2007 |
| Language: | English |
| Subject: | Social Sciences | Management |
| Accession No: | 45(46) |
| Dissertation/Thesis Note: | PhD |
| 000 | 00000ntm a2200000ua 4500 | |
| 001 | 186372 | |
| 003 | IN-AhILN | |
| 005 | 2011-01-13 00:00:00 | |
| 008 | __ | 071231t2007||||ii#||||g|m||||||||||eng|| |
| 035 | __ | |a(IN-AhILN)th_186372 |
| 040 | __ | |aAMUL_202002|dIN-AhILN |
| 041 | __ | |aeng |
| 100 | __ | |aFataneh, Yarahmadi|eResearcher |
| 110 | __ | |aDepartment of Business Administration|bAligarh Muslim University|dAligarh |
| 245 | __ | |aMeasuring the perception of viewers towards TV commercials: A comparative study of Iranian and Indian audience |
| 260 | __ | |aAligarh|bAligarh Muslim University|c2007 |
| 502 | __ | |bPhD |
| 653 | __ | |aSocial Sciences |
| 653 | __ | |aManagement |
| 852 | __ | |p45(46) |
| 905 | __ | |anotification |
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