| Type of Material: | Thesis |
| Title: | Segment Specific Buying Decisions And Brand Loyalty In The Purchase Of Consumer Goods |
| Researcher: | Shrimali, Harshita |
| Guide: | Sharma, B P |
| Department: | Department of Business Administration |
| Publisher: | Mohanlal Sukhadia University |
| Place: | Udaipur |
| Year: | 2007 |
| Language: | English |
| Subject: | Management |
| Accession No: | 45(18) |
| Dissertation/Thesis Note: | PhD |
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| 001 | 168742 | |
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| 005 | 2011-01-13 00:00:00 | |
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| 100 | __ | |aShrimali, Harshita|eResearcher |
| 110 | __ | |aDepartment of Business Administration|bMohanlal Sukhadia University|dUdaipur |
| 245 | __ | |aSegment Specific Buying Decisions And Brand Loyalty In The Purchase Of Consumer Goods |
| 260 | __ | |aUdaipur|bMohanlal Sukhadia University|c2007 |
| 502 | __ | |bPhD |
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| 700 | __ | |aSharma, B P|eGuide |
| 852 | __ | |p45(18) |
| 905 | __ | |anotification |
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