Type of Material: | Thesis |
Title: | Strategic marketing processes in Indian corporate sector: An appraisal |
Researcher: | Dey, Abhijit |
Guide: | Rai, Usha Kiran |
Department: | Department of Management Studies |
Publisher: | Banaras Hindu University |
Place: | Varanasi |
Year: | 2005 |
Language: | English |
Subject: | Social sciences | Management |
Dissertation/Thesis Note: | PhD |
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653 | __ | |aManagement |
700 | __ | |aRai, Usha Kiran|eGuide |
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