| Type of Material: | Thesis |
| Title: | Market orientation and marketing strategy linkage: A study of strategic marketing response of organizations to operating environmetns |
| Researcher: | Balakrishnan, Melodena S |
| Guide: | Koshy, Abraham |
| Department: | Department of Management |
| Publisher: | Bharti Vidyapeeth |
| Place: | Pune |
| Year: | 2005 |
| Language: | English |
| Subject: | Social sciences | Management | Management |
| Accession No: | Vol 43 Issue 14 |
| Dissertation/Thesis Note: | PhD |
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| 245 | __ | |aMarket orientation and marketing strategy linkage: A study of strategic marketing response of organizations to operating environmetns |
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| 700 | __ | |aKoshy, Abraham|eGuide |
| 852 | __ | |pVol 43 Issue 14 |
| 905 | __ | |anotification |
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