| Type of Material: | Thesis |
| Title: | Creativity in advertising: A case study of consumer products in India |
| Researcher: | Dubey, Sujit Kumar |
| Department: | Department of Management Studies |
| Publisher: | Banaras Hindu University |
| Place: | Varanasi |
| Year: | 1997 |
| Language: | English |
| Subject: | Management Studies | Advertising |
| Accession No: | 792664 |
| Dissertation/Thesis Note: | PhD |
User Feedback Comes Under This section.