Title : Effective allocation of marketing costs under indian condition: An analytical study

Type of Material: Thesis
Title: Effective allocation of marketing costs under indian condition: An analytical study
Researcher: Ramaseshan, B
Guide: Sethuraman, T V
Department: Department of Humanities and Social Sciences
Publisher: Indian Institute of Technology-bombay
Place: Mumbai
Year: 1984
Language: English
Subject: Management
Business Management
Financial Management
Dissertation/Thesis Note: PhD

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035__|a(IN-AhILN)th_131928
040__|aIITB_400076|dIN-AhILN
041__|aeng
100__|aRamaseshan, B|eResearcher
110__|aDepartment of Humanities and Social Sciences|bIndian Institute of Technology-bombay|dMumbai|eIn
245__|aEffective allocation of marketing costs under indian condition: An analytical study
260__|aMumbai|bIndian Institute of Technology-bombay|c1984
502__|bPhD
653__|aManagement
653__|aBusiness Management
653__|aFinancial Management
700__|aSethuraman, T V|eGuide
905__|anotification

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