| Key Title | Applied Marketing Research, a journal for practitioners |
|---|---|
| Publisher | Marketing Research Association, Inc. |
| Language | |
| Country | United States |
| Place | Rocky Hill, CT |
| Publication Date | 1991 |
| Topics | BUSINESS AND ECONOMICS - MARKETING AND PURCHASING |
| ISSN | 10641157 |
| Dewey | 658 |
| University | IIMB_560076 |