| Key Title | Journal of Consumer Marketing |
|---|---|
| Publisher | Emerald Group Publishing Limited |
| Language | |
| Country | United Kingdom |
| Place | Bingley |
| Publication Date | 1983 |
| Topics | BUSINESS AND ECONOMICS - MARKETING AND PURCHASING |
| ISSN | 07363761 |
| Dewey | 658.8 |
| University | IIMB_560076, IIMI_452012, IRMA_388001, DAVV_452001 |