Key Title: | International Journal of Marketing and Business Communication | ISSN: | 2277-484X | Language: | eng | Frequency: | Quarterly | Publisher: | Publishing India Group | Publication Date: | 2012 | Subject Headings: | Business and Economics - Marketing and Purchasing | DDC Class No: | 381 | Online Availability: | http://www.publishingindia.com/ijmbc/ |
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