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University
Bangalore University, Bengaluru [1]
Subject
Commerce [1]
Product Management [1]
Language
English [1]
Year
2008 [1]
Researcher
Karunakara Reddy, B A [1]
Guide
Muniraj, M [1]
Place
Bangalore [1]
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Appraisal of product management strategies in open regime: a study on the FMCG sector
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