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301

Material management in a heavy engineering concern: a case study of heavy electricals equipment plant, Bharat Heavy Electricals Ltd.

Researcher:Srivastava, Neelmani
Guide:Najmul, Hasan
University:Aligarh Muslim University
302

Influence of reference groups on consumer behaviour

Researcher:Prakash, Vanjani
Guide:Khan, Kaleem Mohammad
University:Aligarh Muslim University
303

Consumer profile of jeans users

Researcher:Gupta, Praveen
Guide:Najmul, Hasan
University:Aligarh Muslim University
304

Consumer behaviour and buying pattern for plastic foot wear: an analytical study

Researcher:Rafiqur Rahman
Guide:Ozair, S M
University:Aligarh Muslim University
305

Study of labour welfare activities with special reference to the Fertilizer Corporation of India Ltd.

Researcher:Khan, Rais Ahmad
Guide:Ziaul Ghani
University:Aligarh Muslim University
306

Post-purchase feelings and word of mouth channel towards hi-fi systems: a consumer review

Researcher:Rasool, Ahmad Ali
Guide:Asif, Haleem
University:Aligarh Muslim University
307

Relative influence of reference groups in pre and post purchase behaviour with regard to consumer durables

Researcher:Rizvi, Syed Ali Afzal
Guide:Khan, Kaleem Mohammad
University:Aligarh Muslim University
308

Consumer behaviour and brand preference for instant coffee

Researcher:Rizvi, S M M
Guide:Khan, Kaleem Mohammad
University:Aligarh Muslim University
309

Critical appraisal of performance of marketing system in a heavy engineering industry: a case study in perspective of B.P.C.L., Naini Allahabad

Researcher:Roshnak Hyder
Guide:Khan, Kaleem Mohammad
University:Aligarh Muslim University
310

Sales promotion strategies in pharmaceutical industry with special reference to Indian Drugs and Pharmacentical Ltd. (I.D.P.L)

Researcher:Sabir Ali
Guide:Najmul, Hasan
University:Aligarh Muslim University
311

Consimer profile and buying preference for television

Researcher:Khan, Sadaqat A
Guide:Najmul, Hasan
University:Aligarh Muslim University
312

Study of the sales and distribution efforts of Union Carbide India Ltd. as market leaders of battery industry

Researcher:Shahid, Anwar S M
Guide:Khan, Kaleem Mohammad
University:Aligarh Muslim University
313

Study of market trends, potential and product preference test of iron press and toaster in the city of Lucknow

Researcher:Hashmi, Shahid Husain
Guide:Asif, Haleem
University:Aligarh Muslim University
314

Consumer behaviour and brand preference for blade and shaving cream: an analytical study

Researcher:Shahid, Nomani S M
Guide:Ozair, S M
University:Aligarh Muslim University
315

Consumer behaviour and buying pattern for toothpaste and toothbrush: an analytical study

Researcher:Khan, M Shahid Perwez
Guide:Ozair, S M
University:Aligarh Muslim University
316

Chronic absenteeism: an industrial disease its effect on productivity & workers themselves: a case study of Uttar Pradesh Co-operative Spinning Mill, Etawah

Researcher:Shailendra Kumar
Guide:Asif, Haleem
University:Aligarh Muslim University
317

Growth and development of civil aviation in India

Researcher:Shamsudheen, P V
Guide:Hafizuddin
University:Aligarh Muslim University
318

Factors affecting consumer's brand preference for refrigerators and drycells

Researcher:Mohammad, Shoaib Nasir
Guide:Najmul, Hasan
University:Aligarh Muslim University
319

New product development and marketing strategies in the Tata Oil Mills Company Ltd. Ghaziabad

Researcher:Siddiqui, Jarrar A
Guide:Najmul, Hasan
University:Aligarh Muslim University
320

Brand preference and loyalty towards tooth pastes: an analytical study based on consumer survey of Patna (Bihar)

Researcher:Siddiqui, M Manzar Alam
Guide:Asif, Haleem
University:Aligarh Muslim University