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1

A Study on Promotional Strategic Transformation of Fast Moving Consumer Goods in Chennai city

Researcher:ALEXANDER C V J VICTORIA
Guide:M.GANESAN
University:Bharath University, Chennai
Language:English
Shodhganga
2

Study to identify the motive factors influencing the purchase of premium consumer durable goods in the state of Kerala

Researcher:Sreekumar, B
Guide:Edward, Manoj
University:Cochin University of Science & Technology, Cochin
Language:English
Shodhganga
3

Predictors of c2c ecommerce purchase intention integrating trust and risk with tam

Researcher:Jamshida, K V
Guide:Rajeswari, B
University:Pondicherry University, Puducherry
Language:English
Shodhganga
4

Predictors of c2c ecommerce purchase intention integrating trust and risk with tam

Researcher:Jamshida, K V
Guide:Rajeswari, B
University:Pondicherry University, Puducherry
Language:English
Shodhganga